Meet your new favourite gin.

The world’s prettiest gin just walked into the party and yes, she brought snacks.

Distilled with love in Canada,
Joie De Vivre Pink Gin
is not just a gin- it’s a vibe.
And we didn’t just make a spirit.
We bottled a feeling.

(and yes, she’s really that cute.)

Imagine this: sun on your cheeks, a sparkle in your eye, and something pink and perfect in hand.

Bursting with lush raspberries, tart cherries and bright citrus, this vibrant pink gin is smooth, flavourful and wildly fun. It stays pink when poured, and every sip captures the joie de vivre - the simple, sparkling joy of living. Because every day, and every pour, should feel like a celebration.

A hand holding a bouquet of dark pink and red tulips against a plain light background.

A Love Story in A Bottle

(Why we made this)

Our founder Tory, believes life tastes better when it’s full of colour. After a safari sundowner turned into a spark of inspiration (and a very cute love story), she set out to bottle joy, with a twist.

The result? A luscious pink gin crafted with women in mind, by someone who gets it, and made to be sipped with style. It’s your go-to for girls’ nights, golden hours, first dates, weddings, breakups, makeups, and just-because moments.

Sip Sip Hooray

Cocktail recipes that bring the pink party energy

A pink cocktail in a coupe glass garnished with a lemon twist

The Joie French 75

Two glasses of pink grapefruit cocktail garnished with green jalapeño slices, with a halved grapefruit and a whole jalapeño on a marble surface.

Our Signature Pink G&T

Half-cut blood oranges with petals, thyme sprigs, and a jar of pinkish frozen beverage on a white surface.

The Blush Royale